It is our job as savvy advisors to start
rebuilding people’s faith in their ability to retire successfully and stop the
despair about the problems that exist in the economy today. A look back at
history teaches that when one door closes, another one always opens. Just think
of what would have happened if our grandparents had given up on the country
during the Depression, had stopped dreaming the American dream and working
toward a better future for their children.
Yes, the pendulum always swings too far
but giving up-on government or on the economic possibilities is not the answer.
As long as we have our capitalist spirit alive and motivating us as part of our
inherent nature, then we can work to create our own success and move our
clients back to a feeling of control over their futures.
For the investor looking for growth but
protection of principal the index annuity is an excellent alternative to CDs and the
risk inherent in the stock market. People believe that they have two places to
invest – the stock market and the bank. Now is the time to educate your clients
about the opportunity for great gains; no losses; a retirement income you can’t
outlive; and protection against increased cost of living expenses due to health
issues.
Discuss with your clients that your job
is to Preserve, Protect, and Defend their retirement Nest Egg. Preserve their
retirement income for life, Protect against the ravages of the stock market,
and Defend it against the highly confiscatory tax system.
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